What is included in your Google Ads management service?
Campaign strategy and account structure, Search and Shopping campaigns, Performance Max, Display and YouTube where they fit, conversion tracking and attribution, ongoing ad copy and creative testing, and reporting in revenue rather than clicks. It runs as one program: we verify tracking first, build campaigns around the searches that buy, then manage bids, budgets, negatives, and tests every week so performance compounds instead of drifting.
How much should I spend on Google Ads?
Enough to gather real signal, and not a dollar more than your economics support. The right budget depends on your market, your margins, and what a customer is worth to you, which is why we scope it in your AI Growth Session instead of quoting a generic figure. We start where the intent is hottest, prove the return, and only recommend scaling once tracking shows spend coming back as revenue.
Do you manage Performance Max campaigns?
Yes, when it earns its place. Performance Max can find conversions Search alone misses, but left unwatched it happily spends on low-quality traffic and takes credit for sales your brand would have won anyway. We run it with clean conversion data, strong creative assets, brand exclusions, and constant checks against your Search campaigns, so it adds revenue instead of quietly absorbing budget.
How do you report Google Ads results?
In the language of your business: calls booked, leads submitted, sales closed, and the revenue behind them. Every report ties spend to outcomes your tracking has verified, and we walk you through what changed in the account and why. You will never get a dashboard of impressions and click-through rates standing in for an answer to the only question that matters: is this paying for itself?
Do we keep ownership of our Google Ads account?
Yes, always. The account is yours, the data is yours, and you keep full administrator access from day one. We work inside it as managers, we never hold it hostage, and if you ever leave, everything we built stays with you. Full transparency is part of the service: you can open the account any day and see exactly what we did and when.
How fast can Google Ads produce leads?
Quickly, once the foundations are right, which is why it is often the first win we go after. Unlike SEO, ads can put you in front of high-intent searches the day campaigns launch. The honest caveat: speed depends on tracking being wired correctly and targeting real buying intent. We verify both before scaling, so the early leads you see are real, not noise.
Why hire IBIZDigital instead of managing ads in-house?
Google Ads rewards constant attention: search terms shift, auctions move, and Google's own defaults quietly favor Google. An in-house generalist checking in weekly is competing against that all day long. We bring thirty years of paid search experience, AI tooling that watches your account continuously, and a bias for reporting in revenue. We are headquartered in New Jersey and serve businesses across the United States and around the world.
